Content Marketing, SEO, and Social Media: Trifecta for Digital Marketing Success

Content marketing is about making the voice of your brand be heard through entertaining and informative content pieces. Social media is the best platform to share and promote your content. Search engine optimization (SEO) is the process of modifying a website’s elements and building inbound links to boost the site’s visibility on search engine’s results pages (SERPs). Being well versed in these three will pave your way towards digital marketing success. Continue reading

30 Reasons Why Free Blogging Platforms Suck

Anything that is free is very enticing. Most people just go for it because what’s there to lose? This, however, is not the case for blogging platforms, especially if you are an aspiring blogger. There are a lot of companies offering free blogging platforms. Even WordPress offer them.

You may wonder, why do they offer them for free? If these free services are so good, why isn’t everyone going with a free WordPress page? In this post, we’re going to share 30 reasons why these free blogging platforms are a no-go for aspiring bloggers. Continue reading

AWeber vs MailChimp: Email Marketing Platform Showdown

AWeber and MailChimp, the two most in demand email marketing platforms, continue to dominate the niche, both with regards to price and features. However, you don’t need both, and choosing between the two could be a little overwhelming. After all, you’re going to use the service for a long time so it’s better to think it through prior to ultimately going with one. Continue reading

Blogging Do’s and Don’ts: A Comprehensive List for Aspiring Bloggers

Blogs have been an effective platform for writers to express their thoughts, travelers to document their escapades, and businesses to promote their brands. While it may sound easy to put up a blog, making it successful is a whole different story. It will take a lot of time, effort and patience before you see some significant growth in terms of page views, conversion rates and revenues. Continue reading